04/05/2022

How to keep your promo item out of the garbage!

It's estimated that Americans throw away nearly 100 million pounds of promotional products each year. That's a lot of waste - and a lot of missed opportunities for businesses who are trying to get their brand noticed.

So how can you make sure your promotional items don't end up in the garbage? Here are 5 tips that will keep your promo item out of the garbage and make you look great to clients.

1. Make sure your promotional item is useful

Savvy marketers know that when it comes to promo products, it's all about utility. No one wants a cheap pen that falls apart after a few weeks or a T-shirt that shrinks in the wash. That's why the best promo items are both useful and well-made. A good promo product should be something that people will actually use on a daily basis, like a water bottle or an insulated coffee mug. It should also be durable enough to stand up to regular use. By investing in promo products that are both useful and well-made, you'll ensure that your brand is promoted in the best possible light.

2. Give away promotional items that are eco-friendly

As a smart marketer, you know the power of promo. But what about eco-friendly promo? Now that's a powerful (and responsible) way to get your brand's name out there. By giving away items that are eco-friendly, you're not only promoting your brand, but you're also helping the environment. And let's be honest, we could all use a little help in that department. So the next time you're looking for promo ideas, think green. Your customers - and the planet - will thank you for it.

3. Choose promotional items that are high quality

When choosing promotional items, quality should be a top priority. Not only will quality products make a better impression on potential customers, but they will also last longer and ultimately be more cost-effective. Think of it this way: a low-quality pen may only cost a few cents, but it will probably end up in the trash after just a few uses. On the other hand, a quality pen could cost a few dollars, but it could be used for years, providing thousands of impressions. In other words, when it comes to promotional products, you get what you pay for. So choose quality items that will make a lasting impression on your target audience.

4. Avoid giving away promotional items that are easily broken or lost

If you're looking for an ineffective and expensive way to promote your brand, then look no further than giving away cheap low quality promotional items that are easily broken or lost. It's like cash in the trash! Not only are you wasting valuable resources, but you're also sending the message that your brand is low-quality and not worth investing in. So save yourself some money and avoid giving away promotional items that are easily broken or lost.

5. Make sure your promotional item is branded correctly

Promotional items are a great way to spread the word about your business and build brand awareness. However, if your promotional items are not branded correctly, you could be making the most costly mistake. Not only does it hurt your brand, but it also means you're essentially throwing cash in the trash. Make sure your promotional items are branded with your logo and contact information so potential customers can easily get in touch with you. By taking the time to brand your promotional items correctly, you can avoid making a costly mistake that could damage your business.

Promotional items are a great way to promote your brand and build awareness. However, if they're not done correctly, you could end up doing more harm than good. Follow these tips to ensure that your promotional items don't end up in the garbage. Choose items that are useful and eco-friendly, avoid giving away cheap items that are easily broken or lost, and make sure your promotional items are branded correctly. By following these tips, you can ensure that your promotional items will be a success.